Key Roles & Responsibilities | |
Leads Management • Perpetuate a Customer-centric data-driven, decision making culture. Champion and promote analytics solutions, leveraging both internal and external customer information to optimize risk-reward trade-offs in targeting campaigns aligned to customer needs based financial solutions. • Drive a continuous improvement culture and roadmap aligned to the Retail Clients Global Customer Analytics strategy in pursuit of achieving world-class analytics capabilities. This is to enable Analytics to be dynamically driven, produce actionable business insights and continuously generate sales leads for business revenue growth opportunities. • Provide best-in-class speed to market analytical solutions to Segment Teams in the Campaign Management process. Develop and implement world class customer scoring techniques; propensity modelling, campaign targeting analytics and other methodologies based on previous industry experiences. • Identify and leverage internal and external data to significantly improve the volume of new to Bank customers. • Continuously apply customer centric champion-challenge, test and learn techniques to analytics processes & share best practices across the global analytics community. • Develop effective acquiring approaches for the segment leading to NTB affluent clients and co-ordinate consistent execution across markets. • Develop effective approaches to ensure successful activation of new to bank clients. • Execute optimization, cross-sell, up-sell and retention programs for this segment. Capacity Optimization • Liaise with client acquisition and client relationship teams to plan and execute effective channel utilization across Africa. • Plan and agree Channel capacity and productivity with client acquisition, Client relationships and Segments. Heads across Compliance and Control | |
Qualifications & Skills | |
Qualifications & Skills • Degree with minimum 2 years of Retail Banking experience. • Thought leadership in leads management with an insightful appreciation across the entire range of Retail Clients’ products and services. • Deep understanding of client needs/transaction behaviour and its drivers at different life stages. • In depth understanding of Segments & Distribution channels, e.g., Branches, Remote channels. • In depth understanding of key business drivers with sound understanding of legal, political and economic Situation/framework. • Strong strategic and analytical acumen coupled with strong execution capability. Personal Skills • Business acumen – understand what drives profitability and risk • Ownership & Accountability – own, execute and deliver results • Customer centricity – solution, service and relationship • Leadership and change agent – innovation and drive with passion • Influencing and networking, presence and communication • Motivated by performance • Enjoy working with people, networking and alliance building |
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