General Motors East Africa, the leading Automotive Company in the East Africa Region assembling and distributing Global brands, Isuzu & Chevrolet has the following employment opportunity:-
Brand Marketing Coordinator
Ref: SSM/HRBP/011
Reporting to the Marketing Manager, the successful candidate will be responsible for the following functions:
- Management of Brand Marketing plans
- Aligning Brand communication content in areas of responsibility with the Company’s Brand positioning strategy
- Prepare marketing briefs for the development of programs that build brand equity
- Ensure integration of all marketing mix elements
- Coordinate the Creative and Media Agencies to develop effective marketing materials, from creation to completion and manage their overall performance
- Supervise the sign off of marketing literature and campaigns
- Ensure the Company delivers against the brand essence and promise at each point of contact with stakeholders
- Provide design for Web, product packaging and other visual communications media for the Company
- Develop and enrich customer service experience
- Assist in the development and refinement of uniform graphic standards and visual brand strategies
For appointment to this position, the successful candidate must have the following minimum requirements:
- KCSE B+ and above
- Bachelors Degree in Marketing, Business Studies or related field
- Five years relevant experience in Marketing
- Creative with excellent communication and analytical skills.
- Possession of CIM Diploma and experience in Brand Marketing and FMCG Brand management will be added advantage
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